In 1885, Gaetano Donadio took the first steps toward the production and sale of cameos and corals in ancient Neapolitan tradition.
Ready to accept the challenge, he opened his first retail shop in Austria and subsequently in Taormina and Naples.
His dream was crowned with the grand opening of the "Palazzo del Corallo" (Coral Palace) in Herculaneum near the motorway that runs from Naples to Pompeii.
Company management was later passed on to his son, Matteo and his grandchildren, skilfully and successfully managing the business they had inherited.
Thanks to the determination of the Donadio family, their jewellery travels all over the world, receiving international awards, specifically in the USA and Asia.
A showcase of Italian inspiration, the result of the painstaking work which is the ancient art of cameo inlaying.
Every creation, rigorously hand cut, becomes a unique and unrepeatable piece.
These days, Donadio masterpieces can be admired and purchased by all connoisseurs with a simple click, thanks to the e-commerce site.
Torre del Greco, considered to be the cameo capital of the world, rises up at the foot of Vesuvius. True miniature works of art, cameos are made by engraving a layered stone or a shell, but also on coral itself or on turquoise, ivory, amber, crystal or lava rock, mounted in gold or silver and arranged in any style. These authentic miniatures tell the tale of the beautiful gulf scenery, depict mythological divinities and rural landscapes and recount love stories. The cameo was a protagonist of the Renaissance, between the fourteenth and sixteenth centuries. In this period, artists from all over the world travelled to Rome and Florence to learn the art of engraving.
Some of the greatest cameo connoisseurs were Queen Victoria, Catherine the Great, Napoleon and his wife, Josephine.
From the Civil War until the Second World War, Cameos were the most worn jewellery by high society women.
The rarity, craftsmanship and details of the sculpture determine the price of a cameo.
For the upkeep and cleaning of a cameo, at least once per year vegetable oil should be used, left to work overnight and then dabbed dry with a cotton cloth in the morning, rinsing it under warm water and with neutral soap. Let the cameo air dry and do not leave it in a closed space for too long.